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Successfully sold macarons

3個成功銷售技巧 推動業績迅速成長

How to sell products successfully,It is a problem faced by many sales staff! Many people want to sell their products,But often misunderstood;The most common is to think that as long as the product has characteristics,Customers will pay,In the end, performance stagnated,I also lost my confidence。So in addition to the product strength of the product itself,More importantly, you should quickly master the skills of successful sales,To drive sales,Let the performance grow faster than you expected。 Successful sales skills (One) – The influence of the driving influence sales value of the product is very important, The influence of sales is the ability to convince buyers sellers adopt their point of view success sales techniques。Sellers believe their products,So naturally we want others to believe it。By attracting other people's emotions to convince others,This successful sales techniques will increase your sales,And the influence can increase the perceived value of your product。It can be found,Influential people tend to sell more products,Influence and popularity are not the same,They can not be substituted for each other。For instance said,A professor took the stage to,Popularity is professor of popularity,However, under the influence of audience is listening to professors lecture time。 When you sell products online,Has become a hot commodity should not be the ultimate goal。Instead, spend the time to build their own influence,It takes a little time,But most places but worth the effort。You can use most of the time,Innovate and build friendships buyers for the product,For example, respond to user comments on the web,Answer product questions they encounter,And strengthen after-sales service for buyers,Complete build your influence。 Successful sales skills(two) – You must sell yourself to sell products right,They are products。and,Like any product,Must successfully convey the value of the product。at first,This is hard to do! Before you buy from a person or company to buy your product,They will look at whether you are a man worthy of cooperation。in other words,Like job seekers as,Your first task is always to sell yourself。In today's world sales,Too many people have a selective,However, with the many choices,Competition is increasing。So to achieve sales success,It is their support。When you are first to market themselves and then sell products,Will find easy to sell products changed,Of course, the performance also will limit the growth of straight。But how do we stand out in the crowd? Very simple:Passion for your product。When selling yourself,You do not have to worry about money and costs,As long as communicate the brand's core values ​​and tell the buyer his idea,You can move forward the。Sell ​​yourself is critical to success,No matter which product you want to sell,Had to do our best to build relationships with customers and communicate your core brand values。 Successful sales skills(three) – Establish a relationship with a function to establish the purchaser and the Company believes that the interests of most goods and services to increase sales because they are the reason powerful。But in fact, it's not。A variety of products has its benefits。but,From the customer's point of view,The benefits of the product they are less clear。When sales are via e-mail,Direct mail or even by way of social,Should highlight the advantages and features of the product。Products from the most powerful advantage to start,Can assure customers that you care about is that they,And not only care about how much money can be from,Then customers will find that a lot of the stores gave them a sense of comfort and security。 舉例來說,Consumers are willing to spend money to buy the product can improve the lives of。Before the invention iPod,MP3 players on the market have。Therefore proposed their strengths iPod:"Pocket was a 1000 song"。When the iPod this method is to build interest by function and to create a strong desire by income,So when iPod sales will be so successful。Because they allow buyers with confidence。When it reached the psychological customers,Some customers may even be the reason why they do not know to buy the iPod,But still bought it down,Because "it stood a pocket 1,000 songs.",Is what drives customers to buy a lot of power。 Further reading: 3 must-know tips for successful sales to find out your value proposition

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awesome

3 must-know tips for successful sales to find out your value proposition

業務員在推銷商品時可能會遇到一個問題你是否都在用削價競爭來打動顧客?還是用商品或企業本身的價值來談成交易呢?本文先帶你了解業務的三個等級並且重點整理3大增值成功銷售技巧幫助你在銷售過程中提升自我價值並更貼近客戶的心!這3大成功銷售技巧都是業務員一定會遇到的小細節記得要時刻提醒自己喔! 你是提供者業務還是增值者業務? 「Ted和 Gary是公司同期的業務但Ted始終不明白一樣的產品一樣的服務流程為何Gary談成的生意價碼都較高卻仍受客戶喜愛與肯定還常常被指名要繼續合作而Ted明明就提供客戶更多優惠客戶卻好像永遠都不滿足…」 這類的故事你一定常常聽到其實Ted和 Gary是兩種截然不同的業務員我們先來釐清業務員的類型大致分為以下三種: 1、提供者業務型一般業務類型與客戶保持安全距離就像公務員一樣按表操課有的人會抱持多一事不如少一事的心態。 2、增值者業務型通常是公司的頂尖銷售員提供客戶更多附加服務通常都會成為客戶的優先選擇不易被取代。 3、事業夥伴業務型和客戶互相信任,Grow together,是雙方都能獲利增值的雙贏合作關係Ted就是標準的提供者業務型除了公事公辦還犯了一個常見的錯誤以為用”削價競爭”就能贏得客戶的心而Gary則是增值者業務型他總是早一步先幫客戶想好問題和解決方法讓客戶信任他的專業也認為產品價格符合價值先釐清你是哪類型的業務再透過以下三種成功銷售技巧去彌補自己的不足增加價值的三種成功銷售技巧 了解完你目前是哪種業務員之後有什麼成功銷售技巧可以讓你更提升自我價值呢?以下三個方法提供給你增值銷售技巧一了解並選擇高價值的目標客戶 盡早弄清楚客戶的需求及資訊並且時時刻刻問自己這是我該選擇的高價值目標客戶嗎?業務和客戶是相對等的關係不是只有客戶能單向選擇你業務員知道自己「不該做什麼」更為重要另外你是否能以客戶為出發點來思考並且明白他的需要和煩惱呢?在銷售過程中運用「客製化」讓顧客感受你的貼心也更能打中顧客的痛點增值銷售技巧二釐清定位你容易被別人取代嗎? 了解客戶後也要回過頭來反思自己在說服別人之前你的品牌形象和價值是否有達到對方期待?你是否知道你和競爭對手的差別在哪能不能提供別人沒有的價值?若你很好被競爭者取代那就得多多努力提升自身價值找出優勢不僅保護自己的業務也讓客戶有非選擇你不可的原因增值銷售技巧三運用專業來服務與建立關係 你應該有因為銷售員服務態度好而多給小費或是增加消費品項的經驗許多影響消費者購買的原因其實是”人”更甚於品牌身為業務你的服務價值才是贏得客戶信任的關鍵而要和顧客建立穩固的關係前先釐清你建立的關係是否有在專業上?客戶遇到問題是否馬上就會想到你並願意交由你解決?銷售仍要建立在你的專業與服務上而不能只靠人情總結 價格多由市場主導而價值是由消費者來定義的能夠發揮價值才是做生意長久的經營之道透過這三大成功銷售技巧找出對的客戶並提升自己的價值再以高品質的專業和服務一起邁向與客戶的雙贏之道。 Further reading: 為什麼90%的銷售技巧學不來?用六大問題審視自己!

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Business skills at a glance

Business skills are not private! Seven keys to success on your first signing

為什麼別人的訂單總是源源不絕?想必這是各位業務新鮮人常有的疑惑每次都拚盡全力了卻總是在最後一刻被客戶喊卡到底是哪一步出了問題?究竟這些超級業務員們又有什麼私藏的業務技巧呢? 其實沒有人是天生的銷售員!超級業務員們也不是一日就能練成的他們光鮮亮麗的訂單背後藏的都是經年累月累積下來的業務技巧有時候魔鬼就藏在細節中那些你忽視的小細節可能就是促成銷售成功與否的關鍵假如你也想要成為超級業務員並順利完成第一筆訂單那麼這七項不為人知的業務技巧絕對都是能讓你成功銷售的關鍵之一! 一確立好你的目標 萬事起頭難但只要確定好你的目標就能有一個好的開始每次銷售前都要先了解你的目標並設定預計達成的績效可以先設立一段期程再釐清達成目標需要多少客戶又要花多少時間聯繫每位客戶…等等一但將目標訂好了就能讓這筆銷售贏在起跑點。 two、銷售是一個過程切勿急功近利 業務銷售就是一門科學與技術這一個過程總是在迅速變化因此業務員們不應該為了節省時間便將銷售流程固定化這容易讓你錯失良機顧此失彼當我們與每一位潛在客戶溝通前都要先詳細了解他們的背景及資訊更要試著學習定位你的產品並讓客戶清楚產品的價值如此一來便能大大降低與潛在客戶擦身而過的機率。 three、建立與客戶間的信任 信任將會是業務員與客戶溝通最重要的橋樑之一必須先讓客戶對你有信心才會連帶對你的產品有信心各位業務新鮮人們可以嘗試透過多與客戶對話聊天從中了解他們現有的問題並提供相對應的幫助如此一來就能讓你的客戶迅速對你打開心防。 four、將產品賣給對的人 作一名業務員最切忌的就是亂槍打鳥!找到對的客戶絕對是能讓銷售成功的核心之一雖然常常有人認為客戶基數越大越好但其實並不然不必要的客戶數越多只會讓你花更多多餘的時間去聯繫那些不想與你交談的人。 Fives、團隊銷售比一人打拼更有效率 很多業務新鮮人總會想要單打獨鬥來拚自己的業績但這樣孤立的銷售方式會讓你錯失很多機會其實不論各位業務員們資歷多長都應該嘗試看看團隊銷售在這過程中多和團隊成員進行交流以提升自己也能學習到很多寶貴技能與經歷與你的同事多多對話 千萬不要害怕提問!每一周或每一個月花一點時間聽聽你的同事是如何成功的進行電話銷售通過聆聽優秀同事及隊友的銷售經驗也可以學到很多關於提高銷售業績的技巧與同事建立良性的競爭氛圍也能激勵自己問對問題能幫你加分 對於你的主管可以這麼問「我有滿足你的期望嗎?」 「你對我的表現有什麼評價或回饋嗎?」 這些問題能讓他們了解你對業務及銷售的熱情也能讓他們清楚知道你渴望在業務這項專業上有更長遠的發展,And they are the key people who can help you grow! After remembering the above seven business skills,,相信第一筆成功銷售已經離你不遠了多聽多看多了解花點時間和你所處的團隊前輩們多多學習,It is definitely a must-win rule for new business people! Further reading: 5個成為超級業務員的方法獎金跟隨你的業務力曲線成長

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Super business

Cultivate 5 kinds of business observation,Promotion to super business is hidden in these details

「業務觀察力」的重要性是不能忽視的常常很多人以為西裝筆挺或是專業度夠這樣就可以把業績拿進來了但孰不知往往成交的關鍵都是在那微小的細節上業務觀察力不是天生的它往往需要很多的經驗累積當業務觀察力達到一定程度時就會發現可以成交的勝率也就是說當有契機時就可以迅速的及時把握相反的如果完全認為沒機會成交了也可以把原本安排提前結束把時間花在刀口上什麼是業務觀察力 超級業務的基本功 業務觀察力就是在觀察客戶的行為跟動作來判斷客戶是否對你的產品有產生興趣然而在「觀察動作」的部分有些動作是顯而易見的例如客戶已經在划手機看手錶或搔頭抓癢時這些很容易觀察的動作大家都可以很清楚判斷也自己知道該調整步伐或者更改目前的內容看能不能立即扭轉乾坤但其他的細微的動作就得靠經驗或客戶本身的習慣來判斷了以下5點就是介紹客戶的動作對應客戶對你的反應。 1.Customer "line of sight" when super business briefing proposals or talking about business,可以注意客戶是盯著什麼內容特別久例如3-5個的提案金額選項當客戶的眼光如果停留在某一個區塊較久時這時你不妨順水推舟並說明你也覺得這選項是最棒的並說明其特點這樣的方式可以讓客戶思考時間縮短以及有人願意支持這想法進而加速客戶成交的機率但相反地如果客戶只是迅速看過去代表可能沒有激起他的興趣也可以說目前方法可能不太適用這時要利用其他方法看能否改變逆勢。 2.Customer "expression language" During the chat,語言的觀察也是很重要的當客戶對某項產品有興趣時會特別的詢問你或點頭語言中會帶點興奮或者讚許你的感覺表示客戶想更清楚的了解內容但並不是說客戶都不說話就是沒興趣客戶有可能是在思考這時也都可以好好把握時機但相反的客戶的語言已經偏離主題或者不耐煩的口氣加上默不作聲顧左右而言他只想趕快結束這場會議時都要緊急做個煞車趕快轉變方向跟內容與其死馬當活馬醫不如留一線生機讓日後都可以好相見。 3.Customer "body sitting position" Some of the customer's postures can be observed。例如上半身往前傾仔細聆聽有可能對這案子是很感興趣的客戶上半身往前傾的角度跟你的案子成功與否其實關聯性還滿大的對產品越有興趣的客戶會想認真聽或了解身體常常會不自覺往前傾相反的如果客戶始終離你遠遠的身體永遠靠著椅背這代表對方不想聽你說話對你說的事情不感興趣其他如雙手托腮身體左右傾斜伸懶腰等狀況都有可能是這次與會你要被打槍了。 4.Customer "Facial Expression" Customer's facial expression,是可以傳達一些訊息的例如當你很專業的提案時客戶是瞳孔放大嘴角上揚頻頻點頭眉飛色舞時這時就要更大力的去著墨這部份的報告讓客戶可以對此案子更有映像並可以讓客戶留下對你深刻的記憶但如果是皺眉冷笑嚴肅放空這時就要注意拉不妨趕快跳到下個部份讓客戶重新產生興趣。 5.Customer "leg movements" Customer leg movements are actually the most difficult to observe,如果當對方是穿著裙子可就更不方便去了解但如果有機會觀察還是可以有跡可循例如當客戶雙腳平放的或者雙腳交叉腳尖都是正面朝向你都是可以當作是可以成功的依據但如果已經在抖腳腳尖傾斜可能已經沒在專注你說的話了結語 以上5點都可以作為業務觀察力的一些參考讓你可以再跟客戶交談時同時應對進退但還是得說這些業務觀察力都是得靠經驗累積的一點一點觀察都可以看到很多客戶反應的一些眉眉角角。 Further reading: Why can't 90% of sales skills be learned? Look at yourself with six questions! Business skills 3 原則,Easily win the favor of strangers! 9 sharing tips for catering industry sales,提升業績從「分析客人」開始!

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Super Salesman 1

5個成為超級業務員的方法獎金跟隨你的業務力曲線成長

Business is not restricted by salary,Does not require high academic qualifications。It has the opportunity to reach people dream,People also have the opportunity to retire early。But the relative,The effort to more than than others。Business is a shortcut to success,但怎樣成為超級業務員呢?先實踐這五個方法吧! 1.服務至上 超級業務員不能只會業務業務力當中的服務也是業務的其中一部分。Each customer likes to be service,5F., No.89, Leli Rd., Da’an Dist., Taipei City,When you better service,Support will be higher,Widely acclaimed,Then the customer because of your good service referrals more customers to you,Possible relatives and friends,Even their family have become your customers。So often people say, "service-oriented",Good service is the only way to make your way to the rapid accumulation of tourists,And most customers can easily increase one's way。Many common problem,+886-2-2378-0098,[email protected],When the number of courses | Total 10。But to know,As long as the service more than a snack,Multi-greetings、Understand customer usage,From time to time even care about,Will bring you unexpected results。 2.樂觀進取 超級業務員最怕的事情[email protected]業務力也會不斷被消耗。When you lose enthusiasm for business,就幾乎與超級業務員成絕緣體了。There are a lot of people often fall in this place,Spent a lot of time at work,Did not get the corresponding reward,5F., No.89, Leli Rd., Da’an Dist., Taipei City,Even give up the job。+886-2-2378-0098,E.g:[email protected],When the number of courses | Total 10,Will be very much a waste of time with life,Over time will begin to think about their own business when it suited? Then,Mood may wish to timely conversion,To travel charge,Lighten their emotions,5F., No.89, Leli Rd., Da’an Dist., Taipei City,Try to make yourself better,+886-2-2378-0098,[email protected]業績自然會自己找上你! 3.遵守紀律 超級業務員,Never spend too much time on unnecessary entertainment,應該要多多培養業務力。Business This is the time most flexible work,Many businesses often ran the afternoon playing cards、read comics、Shopping。Although this is not no,But if the habit,5F., No.89, Leli Rd., Da’an Dist., Taipei City,It is difficult to come back。+886-2-2378-0098,E.g:[email protected]、When the number of courses | Total 10、Made a few flyers,Upon completion target,And then do their own thing。Continue to do every day,Though not necessarily bear fruit,But at the beginning of neglect,To get back on track would have to spend a long time。Business must take the basic skills a habit,When good habits,5F., No.89, Leli Rd., Da’an Dist., Taipei City,And strictly to comply with their own,+886-2-2378-0098。 4.專業知識 超級業務員一定要把自家商品了解到滾瓜爛熟,Regardless of customer questions,Is not to be asked back。In addition to commodity itself,Have to understand the context and market trends,Analysis to the customer at any time,And to the related licenses and certificates to test them,5F., No.89, Leli Rd., Da’an Dist., Taipei City。When these are equipped with knowledge and skills,+886-2-2378-0098,[email protected],Large customers that would like to serve such people。 5.同理心 超級業務員一定要站在客戶角度思考,That is to have empathy。When you're planning products for customers,Must let customers feel that the money spent is worth it,Will be the interests of customers with needs as a priority,This can also make your own way of business go longer。Do not always think of their own bonuses,Do not take care about the reward,Pay more,Many people will see in the eyes。5F., No.89, Leli Rd., Da’an Dist., Taipei City,When it feels right,+886-2-2378-0098。 Further reading: See through each other's body language total 13 kinds of finishing,弄好人際、Performance transaction must read! Can't finish business skills? Create personal business brand with 3 major elements,Spell good performance! AIDA sales skills! Use these 4 tricks to attract customers and place your order

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13A summary of body language,弄好人際、Must-read for performance transactions

看穿對方的13種肢體動作語言總整理弄好人際業績成交必讀!

也許你聽說過在人與人溝通中,93%的情緒會顯露在表情和肢體動作與肢體語言之中但若想針對細微的肢體動作與肢體語言來做出臨場判斷會需要大量的練習和實戰經驗只有在把肢體語言資訊內化為自己的感受時才能真正發揮如「冷讀術」一般的讀心奇效本篇文章為讀者們準備了各門各派所歸納出的肢體語言並將其分為「正向肢體動作跟肢體語言」以及「負面肢體動作跟肢體語言」來提供您練習的材料與知識庫不妨趕緊跟著以下整理的資料練習看看! 一正向肢體動作跟肢體語言: 1.結束正在進行的動作轉動身體面向你代表他願意給予你時間並聽聽你想講的東西要好好把握這是給予機會準備好要開始了的肢體語言。 2.上半身前傾若對方上半身前傾或是以滑動椅子向你的方向微微靠近代表他對與你所說的話有興趣想好好聆聽。 3.自然直視你的眼睛對你保有興趣願意聽你說話可以把握機會說明事情。 4.眼神向慣用側移動有較高機率是在回憶事實而非建構謊言。 5.對方笑的時候,The eyes also show the curvature of the smile if you look at each other from above your nose,亦能看出對方在微笑通常表示對方較放鬆對於妳較無防備心透過眼睛周圍的肌肉可以判斷對方是否是。 6.If you rub your hands quickly if the opponent rubs your hands,通常表示對方有事情想完成或是想開始下一個動作已在心中下一個決定想趕快展開。 two、負面肢體動作與肢體語言: 1.交叉抱胸、Cross your legs,通常表示較有防備心或是不認同感。 2.Interrupted eye contact means a little nervous,或是要開始思考一些事情。 3.眼神向非慣用側移動有較高機率是在構想謊言準備說非事實的話。 4.無意義動作頻繁(摸包包拿無水的空杯、Beat the rhythm with your fingers) means you may have lost your patience,或是對於你目前的話題感到無趣。 5.搓揉脖子咬唇、Touching the ears means that some are in a more nervous state、不自在的狀態。 6.側身,The body is not positive to show you do n’t care,是失去興趣的動作之一不要從單一的肢體語言進行判斷! 在我們利用肢體語言來觀察對方的狀態時記得不要只透過「單一」的肢體語言就決斷對方是有興趣或無興趣的!而是要用一段時間中對方的反應態度肢體語言綜合的來做判斷說穿的肢體語言只是給我們多一項判斷的依據千萬別因為單一肢體語言就下了結論可能一不小心就錯過了一筆生意或是一段良緣呢! 取得認同技巧模仿對方 另外在這邊可以偷偷提供大家一個小技巧在與他人溝通的時候可以試著模仿對方的肢體語言當對方拿起水瓶喝了一口水我們也可以接著拿起杯子喝一口咖啡當對方重新調整椅子我們也可以跟著調整一下自己的椅子在沒有被發現是刻意的情況下當兩人的達到一種同步時我們會下意識的認為對方與我在同頻率同陣線上認為對方特別的投緣說不上來的有些好感這是一個非常實用的小技巧其實重點並非在於完全模仿對方的肢體語言而是和對方達到「同步狀態」甚至有些學派的說法還會讓你嘗試去與他的呼吸同步其實這都是為了追求狀態而非一定要像個鏡子一樣的把對方的動作完全模仿下來將肢體語言作為你的第二判斷工具 當我們成功溝通將這樣的觀察力內化可以自然地察覺到當下的氛圍增加你對溝通的掌握度語言畢竟是經過大腦思考後才脫口而出的產物全然透過語言來判斷溝通情形會非常容易有誤差的存在加入肢體語言的判斷工具後可以有效降低誤差的幅度幫助你更順利的與你的對象溝通讓你不論是在人際交往上或是業務談判上,Both have a higher winning rate! Further reading: 5個成為超級業務員的方法,Bonuses grow with your business power curve and develop 5 business observation skills,The promotion of super business is hidden in these details. Why can't 90% of sales skills be learned? Look at yourself with six questions!

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Business skills

業務技巧訓練該怎開始用3大元素打造個人業務品牌!

身為一名業務員就不得少業務技巧訓練你也許看過了無數篇關於業務技巧的文章從銷售話術到溝通觀察等等的領域讓人感到好像學也學不完也無從下手。in fact,所有的業務技巧都指向同一個目的無一例外也就是「取得客戶的信任」而這一切的秘密其實就藏在「個人品牌經營」裡業務技巧訓練前先了解什麼是個人品牌? 個人品牌代表著「你」這一個人所帶給其他人的觀感與印象這感覺可能會來自你的「談吐」「穿著」「朋友的轉述」或甚至是你的 Facebook 個人檔案人類在認知一件事情前通常習慣以一個較為簡單熟悉的形象來定義他新接觸到的人而那最直接給人的第一印象與價值就是「個人品牌」找出你的個人品牌配方業務策略隨之而生! 找出品牌配方是業務技巧訓練前很大的課題「個人品牌將能主導消費者的消費選擇!」在這個競爭者眾多每個品項價格區間都有無數競爭的市場中消費者最終的消費核心原因往往歸於「品牌」?而業務房仲等等的業務服務中最直接接觸到客人品牌就是業務本身的「個人品牌」這將大幅度的影響每個業務員的銷售成績如何找出屬於自己的個人品牌? 要找到適合自己的個人品牌首先你必須先找出你的品牌的三元素也就是品牌願景品牌形象以及品牌價值當找出這三個元素後我們便可以漸漸看清楚我們的業務市場在哪裡該鎖定的目標客戶(共鳴族群)是誰,And the resonance point between you and your target customers! Brand vision Brand image Brand value Resonance group Resonance point Take care of the family Stable and mature suit is stable and stable Reassuring and stable,也依新想照顧家庭的人。 Economically rich, young and serious, full of sprint, people can't help but want to help you 45-70-year-old middle-aged and elderly groups,想給年輕人多一些機會完美主義者

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Business handshake

AIDA sales skills! The four strokes with you attract customers and orders

Do you use your sales skills to introduce products every time,The guests look like monsters,Always want to escape,Even if the deal is done,Can't avoid meeting。Is your sales skills not proficient enough? Or are the products too expensive? Bad speech? Or met Aoke? in fact,Things you never understood,That is, selling goods does not mean crazy sales,But attract。 Then,到底該怎麼吸引顧客下單呢?由國際級銷售大師海英茲··戈得曼(Heinz M Goldmann)所提出的AIDA銷售法則,Western companies become a classic method of selling。 A top salesperson,Not blindly about commodity Features Benefits,But there is a layer of skill to drive sales of four stages,That is the law of AIDA sales:A centralized customer's attention、I lead to customer interest and recognition、D inspire customers desire to buy、A prompt customers to take action to buy。 銷售技巧一喚起注意(Attention) 銷售中跟客戶溝通,In fact, the party struck up a conversation with the same,The first thing is to make sure cause the other's attention,If you speak very funny、Good sense of humor,Very happy to chat with you,He will continue to talk with you go,也才有發展的可能性呢! 因此,In the sales process,Maintain contact with the customer's attention is very important! your eyes,Be sure to look at each other speak,This is not just a courtesy,Is the first key to sales success,While allowing customers to feel your sincerity from your eyes。As long as customers pay attention to your eyes,他的整個心一定放在你的身上呢! 除此之外該如何才能集中顧客的注意力呢? 如果能隨身攜帶樣品,The occasion of sale must be showing samples,The best you can ask them to take to get to see。Once the product in your hand or worn on the body,Let the other side feel the real goods,Guarded instantly reducing layer。 銷售技巧二引發興趣(Interest) 顧客在意的永遠是消費利益,That is, to buy this product.,What are the benefits for him there? There is a saying famous industry sales,"When customers ask drill,In fact, he really wants is not a drill,But you want to make a hole in the wall。」 一般銷售最失敗的原因,Salesman than just keep a lot more magical about the characteristics of goods,Even speaks hype,Your merchandise is still no relationship with the customer。 因此,If you want to lead to customer interest,Have to identify customer needs,Customers will be able to help "solve problems",Do not blindly "to provide products" to each other,But that their products can bring any "benefit" for customers。 銷售技巧三產生欲求(Desire) 該如何讓顧客有心動的感覺?除了顧客見證之外,Experience is also important commodities。Its mouth by a salesperson constantly praises Pharaoh,不如讓顧客自己試用吧! 每次到百貨商圈逛街你有沒有過不知不覺「敗」下去的經驗? 以下你我常見的情境:Stores dinner with a few friends Meet,Sometimes just casual stroll,Happened to see a fine clothing store,Under the offer sweet shop,Pick up a texture caps,Mirror try outfit,Feel ever more appropriate,Plus praise the staff side of the sidelines,"This is good for you Yo! You wear this look good。」 過程中,Also took up the camera selfie,Originally did not want to buy something you,Finally, with the clerk asked discounts to the。 Super salesman will sell,Not initially designed to explain how good merchandise,How good material,But directly invite customers to try try,After initiation customers and other interested,Only to emphasize the advantages and features of the hat,Such as "This hat very wild,This is for you。"People come up with a few words on the card brush down,真是高段啊! 其實,Sales success,That is, people have a "irrepressible feeling.",And then have the desire to want to have the goods。If you can grasp the moment consumers happen to live 'interests. ",And then transformed into a "desire",Then you will be successful selling more than half of the。 Sales Four Skills:促使行動(Action) 「行動」是整個銷售過程中,The last seven leagues! When you successfully lead to customer interest,Finally let him have the desire to buy,In the end did not buy any action,It was all for naught。 Sales process,Remember to "assume that customers want to buy" mentality,So the way you communicate with customers,Will push you forward to "deal" at this stage。

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Unfamiliar business development

為什麼90%的銷售技巧學不來?用六大問題審視自己!

For ordinary people,Sales skills are a weapon to learn,Like a strangely developed speech technique、Image management skills and ways to manage customer relationships,Are sales skills that require repeated practice。 but,If the salesman himself is missing one condition,No matter how good a sales skills course is, it won’t help him。 This condition,Just mindset。 舉例來說,The reason why a salesperson is afraid to go unfamiliar development,On the surface, it’s because he doesn’t know how to build relationships with other people.。But few people go further,What kind of character,Make him feel afraid of unfamiliar development? What kind of belief,養成他遠離人群的習慣? 又譬如一位業務員對客戶投入許多心力但總是接不到訂單他該如何改善這個問題?他可能會去參加「客戶關係管理」的課也可能投入人際關係的工作坊但很少有人去追問是什麼樣的性格導致這位業務員無法有始有終可能是他沒有養成紀律的習慣去定期關心客戶也可能是他只專注於開發卻忽略轉單的重要他本身可能存在著「虎頭蛇尾」的習慣。 these questions,基本上都與銷售技巧無關而是受到人的心態個性或性格的影響發展成「容易接不到單」的行為模式若想要何解決就必須追溯問題個根源-性格性格左右了一個人的好惡與習慣甚至會影響到人的判斷發展出特定的行為模式並導致對應的問題因此若遇到事業上的瓶頸不妨試著詢問自己以下的問題銷售技巧問題一我目前在哪些環節上卡關? 我目前所面臨的最大阻礙和考驗是什麼?使我事業停滯的因素有哪些? 銷售技巧問題二是什麼樣的性格導致這些問題存在? 是怎樣的性格導致我長期身陷這樣的問題?怎樣的性格使我無法克服或拒絕克服這樣的問題? 銷售技巧問題三我自己認同這樣的個性嗎? 我自己本身認同這樣的性格嗎?好比有些人動不動就喜歡對同事破口大罵明知自己的情緒管理有問題卻很認同這樣的性格覺得「我本來就是個比較直接的人」銷售技巧問題四如果認同那我能容忍它所帶來的後果嗎? 如果自己認同性格上的缺陷那麼願意承擔這種性格所帶來的後果嗎?長此以往又會有哪些風險呢?這是自己所想要的結果嗎? 銷售技巧問題五如果不認同那我該如何尋求改變? 如果不認同既有的性格理由是什麼?如果改掉這樣的性格又會有哪些好處? 銷售技巧問題六若想改變這種性格需要什麼幫助? 若想改變這種性格我需要哪些機構團體課程或貴人的幫助?我需要用什麼方法來調整阻礙生涯發展的性格呢? 經過這一番自我對話的過程便能逐漸抽取出導致事業停滯的癥結畢竟不管在生活或職場上有九成以上的問題都與人的性格有關如果性格不改學了再多的知識和技巧也可能駕馭不來身為業務員表面上接單失利似乎跟銷售技巧及知識與有關但實際上卻是人格使人表現出錯誤的銷售行為甚至做出錯誤的判斷良好的性格就如同一個裝填知識的容器如果容器上破了一個洞那麼灌進再多的知識與技巧也會迅速流失一個成功的業務員除了充實自己的銷售知能更重要的是掃除內心的性格障礙確保知識容器沒有任何裂縫與破口各式各樣的技巧才能一次被裝好裝滿成為業務員開拓事業的利器

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